On March 16, 1955 Jacksonville's newest baseball park opened at Duval and
Franklin streets replacing Durkee field as the Municipal
ballpark. It was built at a cost of $400,000 through the
efforts of Mayor
Haydon Burns and along
with civic leader and businessman Sam W. Wolfson who had purchased the
Jacksonville Tars prior to the 1953 season. Wolfson renamed the
team the Braves.1 The new park
had an 8200 seat capacity and
featured a spacious lower concourse leading to a seating bowl with blue
box seats below the walkway, two or three rows of blue reserved seats
above it, and then red seats and benches that were general admission.
The whole grandstand, including the lower boxes, was covered by a roof.
The park was located just down the street from the Gator Bowl*, a 70,000
seat football stadium built in 1948 and home to the Jacksonville
Jaguars. When the park opened it was considered one of the best
Double A ballparks in the
South Atlantic League and a real showcase. It played host to many
major league teams playing exhibition games on their way home after
spring training in Florida. Since the Coliseum would not be built
until 1961 the park attracted major talent in and out of baseball.1
"Hank Snow's All Star Jamboree" was booked to play there for the first
time on May 12th and 13th in 1955 that featured country acts Faron
Young, the Wilburn Brothers and Mother Maybelle Carter and the Carter
sisters. Other artists appearing on the Jamboree were Jimmy
Rodgers Snow (Hanks son), Slim Whitman, The Davis sisters, Martha Carson
and Elvis, Scotty and Bill who had only recently began touring with
Hank Snow was the one that introduced Elvis at the Grand
Ole Opry in October of 1954 and was managed by Colonel Parker at the
time. In February of 1955, Bob Neal who had recently taken over
management duties of the band from Scotty arranged to have them perform
with the Jamboree and have Hank and the Colonel help with the booking.
His son, Jimmy Rodgers Snow, named for Hank's hero Jimmie Rodgers,
remembers working with Elvis and the band in Lubbock, Texas earlier in
the year and said, "I
carried the letter of intent to him to sign up with the company that dad
and Parker owned. It was called Jamboree attractions. I was a member,
and was booked by Parker along with several others."
Mae Boren Axton, a Jacksonville school teacher who had done promotional
work for the Colonel in the past was hired as a publicist for several of
the Jamboree tour dates. Almost from the start of the touring days with the
demand for Elvis by the kids (mostly women) over the other performers
was almost overwhelming. On May 13, at the ballpark at the
conclusion of his performance Elvis joked with the girls in the audience
"Girls, I'll see you backstage." Peter Guralnick in
Train To Memphis wrote, "Almost immediately they were after him. The
Police got him into the dugout locker room, where Mae and the Colonel
were totaling up the nights receipts. Most of the other acts were
backstage too Mae recalled, when the fans started pouring in through an
overhead window that had been inadvertently left open. ''I heard feet
like a thundering herd and the next thing I knew I heard his voice from
the shower area, I started running and three or four policemen started
running too and by the time we got there several hundred must have
crawled in - well maybe not that many but a lot and Elvis was on top of
one of the showers looking sheepish and scared, like What do I do? and
his shirt was shredded and his coat was torn to pieces. Somebody had
even gotten his belt and his socks."
Elvis, Faron Young and Mae Boren Axton in May 1955
Jimmy Rodgers Snow said the stage was setup in the middle of the field
facing the bleaches with rows of chairs in front of the stage. He said the girls in the chairs in the front are
the ones that pursued him. When asked if it happened on more than one
occasion, he said, "Yes, just about everywhere we played it happened.
Sometimes it would be more people then other times. It would depend on
how large the crowd was. I know that Elvis did not invite the girls back
stage anymore. I think he learned that it was not a good idea."
Mae Boren Axton interviews Elvis in July 1955
If audio fails to play in your browser click here
This was the point that according to the Colonel's advance man, Oscar Davis, Parker was irrevocably sold on the growth potential of Elvis
Presley.Scotty, in his book "That's Alright
Elvis" recalled that almost from the beginning the Colonel started
trying to separate Elvis from the band. He had tried to get Hank's
band to back him and both they and Elvis refused to do that. He
felt that it was because he "had Elvis' ear". The following July
when they performed at the ballpark again appearing with Andy Griffith,
Ferlin Husky and Marty Robbins, the fans (girls) apparently rioted and again
relieved Elvis of most of his clothing. A fan, Ardys (Bell)
Clawson who had recently moved to Jacksonville from Boca Grande was in
attendance both days and after the performance on the 28th saw him
hiding shirtless eating ice out of one of the drink boxes under the
grandstand. Her brother took pictures.
Mae Boren Axton, along with Thomas Durden wrote Heartbreak Hotel in 1955
after reading about a suicide in the paper where a well-dressed man had
removed all labels from his clothing, destroyed his identity papers and
left a note saying: "I walk a lonely street."
The next time the band performed at the ballpark, this time with DJ on
drums, was in February of 1956.
Elvis was now signed with RCA, had made a couple of Television
appearances and his recording of Heartbreak Hotel was #1 on the
charts. This time he was the featured performer and performed
shows on the 23rd and 24th that again included the Carter Sisters and the Louvin
Brothers. After his performance on the 23rd he collapsed in
the parking lot, was admitted to a hospital and advised to rest.
He didn't and on the following night made his final appearance at the
Mae Boren Axton and Elvis - circa Feb. 1956
In 1958 Sam Wolfson sold the Jacksonville Braves to Bill
Terry, an automobile dealer and former National
League batting champion. Wolfson then served as the South Atlantic
League president for one year and later became president of the
Jacksonville Braves in 1962, the first year the team was known as the
Suns and had joined the Triple-A International League. Shortly after his death in 1963,
the ballpark was
renamed Wolfson Park.1
The Gator Bowl, Wolfson Park and the Coliseum mid 60s
after interstate construction
Photo courtesy Florida State Archives
In its day the park played host to many famous players. Soon after
opening, an exhibition between the Brooklyn
Dodgers and Milwaukee Braves featured nine future Hall-of-Famers. Six of them -- Hank Aaron, Eddie Mathews,
Roy Campanella, Jackie Robinson, Duke Snider and Pee Wee Reese -- played
that day. Two pitchers, the Braves' Warren Spahn and Dodgers reliever
Tommy Lasorda, never got in the game and another, Walter Alston, was the
Dodgers' manager. Randy Johnson, Andres Galaragga, Alex Rodriguez,
Tommie Aaron, Luis Tiant, Tug McGraw, Dan Quisenberry and
announcer Bob Uecker to name a few all made Wolfson Park their temporary home.
Michael Jordan, who temporarily left the NBA Chicago Bulls to pursue a
short-lived pro baseball career played three games there against the Suns
with the Birmingham Barons.1
After 47 years the park finally had to give way to football. It
had become obsolete and rather than renovate it was
torn down in 2003 to make a parking lot for AllTel Stadium next door which
had replaced the Gator Bowl. That same year Wolfson Park was replaced by a $34 million state-of-the-art facility
only two blocks away.
page added November 11, 2007
adapted from an article by
Times-Union staff writer *a general misconception is that Elvis,
Scotty and Bill performed at the the Gator Bowl, this is probably due in
part to its proximity to Wolfson Park. Their only appearances in
Jacksonville were at Wolfson park and lastly at the Florida Theater.
Elvis would later perform several dates at the Coliseum with the TCB
Special thanks and credit goes again to the
for their inspiration and contributions to this page.
Just some of the Hank Snow Jamboree performers that Elvis, Scotty and
Bill toured with.