In A Spin
Memphis Press Scimitar - July 28, 1954
By Edwin Howard - Press Scimitar Amusements Editor

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IN A SPIN -- Elvis Presley can be forgiven for going round and round in more ways than one these days. A 19-year-old Humes High graduate, he has just signed a recording contract with Sun Record Co. of Memphis, and already has a disc out that promises to be the biggest hit that Sun has ever pressed.


It all started when Elvis dropped into Sun's studios one day to cut a personal record at his own expense. Sam Phillips, president of the company, monitored the session and was so impressed with the unusual quality in the young man's voice that he jotted down his name and address. some time later, Phillips came across a ballad which he thought might be right for Presley's voice. They recorded it; it didn't click. But they tried again, this time with "Blue Moon of Kentucky," a folk standard, backed by "That's All Right, Mama."

Just now reaching dealers' shelves, the record is getting an amazing number of plays on all Memphis radio stations. "The odd thing about it," says Marion Keisker of the Sun office, "is that both sides seem to be equally popular on popular, folk and race record programs. This boy has something that seems to appeal to everybody."

"We've just gotten the sample records out to the disk jockeys and distributors in other cities," she said, "but we got big orders yesterday from Dallas and Atlanta." Sun, started by Sam Phillips, former WREC engineer, several years ago, has 40 distributors from coast to coast, so there's a good chance of a big national sale.

Elvis, son of Mr. and Mrs. Vernon Presley, 462 Alabama, is a truck driver for Crown Electric Co. He has been singing and playing the guitar since he was about 13--just picked it up himself. The home folks who have been hearing him on records so often during the past few weeks can see Elvis in person when he's presented by Disk Jockey Bob Neal in a hillbilly show at Overton Park Shell Friday night along with veteran entertainers from the Louisiana Hayride.

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The Front Row - Memphis Press Scimitar, July 28, 1954 courtesy Ger Rijff and Michael Rose
Jim Reid photo of Elvis at Press Scimitar office courtesy of David English

article added May 18, 2013

This article is reprinted exactly as it appeared in the July 28th 1954 edition of the Memphis Press Scimitar. 


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